When the language of advertising and personal branding enjoins you to be yourself, what it really means is be more yourself, where yourself is a consistent and recognizable pattern of habits, desires, and drives that can be more easily advertised to... #JennyOdell

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The path to success is never a straight line... it's about consistent planning and execution--you try what seems like a good idea. You do it quickly. You keep your mind open and curious. You learn. Then you scrap what failed and double down on what's working. #JulieZhuo