Your brain secretly wants that song, because it's so familiar to everything else you've already heard and liked. It just sounds right. There is evidence that a preference for things that sound familiar is a product of our neurology. #CharlesDuhigg

Your brain secretly wants that song, because it's so familiar to everything else you've already heard and liked. It just sounds right. There is evidence that a preference for things that sound familiar is a product of our neurology. #CharlesDuhigg

— English Quotes (@english_quotes) Jan 21, 2026